Young Artist World Patronage
2004
In 2004 Montblanc started the internationally art sponsorship program "Montblanc Young Artist World Patronage". Works of the young, contemporary artists Swetlana Heger, Nicole Wermers, Sophy Ricket, Deborah Ligorio, Harrie Gerritz and Christian Schmidt-Rasmussen were on display in more than 300 Montblanc Boutiques world-wide.
The project aroused interest and enthusiasm among Montblanc customers, artists and the international public and made the Montblanc initiative a great success. No other corporation has thus far used its global presence as a platform for sponsoring young talent.
The project aroused interest and enthusiasm among Montblanc customers, artists and the international public and made the Montblanc initiative a great success. No other corporation has thus far used its global presence as a platform for sponsoring young talent.
