Montblanc x RED - WRITE (RED) END AIDS | Montblanc® UK
Envision the world as an intricately woven story. Imagine you are the writer of this story and you are creating a place, where even the smallest act of kindness has the power to leave a lasting mark.
The only way to witness change is to start creating it. Together, we have an opportunity to write a new story, turning possibility into reality.
"The only way to witness change is to start creating it."
Today's action can change the lives of tomorrow. That's why, for a second year, we joined the (RED) foundation in a fight for an HIV-free world the fight to end AIDS. Over the past decade Since 2006, with the help of their partners, (RED) has raised over $600 Million, which has helped impacted the lives of more than 140 million people and brought us closer to the goal of bringing mother-to-child transmission of HIV down to 0.
The (Montblanc M)RED arsenal continues to expand. Reprising the design of the original (MONTBLANC M)RED writing instrument, featuring a brushed palladium nickel-coated body, elevated by red lacquer details and fluid functionalism, is an embodiment of a modern balance. Another new addition to the line is the #MY4810 Trolley updated in attention-commanding red. Through the partnership with (RED) we continue to create unique lifetime companions - our invitation to embark on the journey on making an impact together.
"Today's action can change the lives of tomorrow."
Our goal is mighty, and the fight is not over. But we have the power to write a new chapter for tomorrow, one meaningful action at a time.
WRITE (RED) END AIDS
For every (MONTBLANC M)RED writing instrument, trolley or accessory purchased, 5 Euros will go to the Global Fund to support HIV/AIDS programmes in sub-Saharan Africa; that is enough to provide over 25 days of life-saving HIV medication.